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By now, many business owners, office managers and anyone that uses cloud technology have heard about Microsoft Azure. If not, keep reading to learn what Microsoft Azure is and what it means for your business. While a big part of Microsoft’s business software package, it still has to compete with the likes of Google Cloud Platform and Amazon Web Services (AWS) for a piece of the cloud computing industry. So, just what is Azure, anyway?

A Customer Relationship Management (CRM) system enables sales managers to store their important customer data in a central location and in an easy to use format making them much more effective and efficient at their jobs. Monitoring sales processes as well as their team’s performance can all be done using a CRM system to optimise their company’s sales and increasing company growth.

Most small to medium and enterprise level business owners understand the importance of being a digital company. Having a website and an online presence are ways to reach your target audience much more effectively but experts say that isn’t enough. In fact, businesses that offer their customers an easy to use mobile app are finding it easier to reach more customers and increase their sales without much additional effort.

    While Microsoft SharePoint has been around a while, it was introduced in 2001 after all, it didn’t really gain popularity with the business crowd right away. In fact, it wasn’t until much later, in 2007, that SharePoint began to gain the attention, and respect, of business users around the world. Many updates later, and there are more business using SharePoint than businesses not using it and there are many reasons for that.

5 Reasons Why Your Business Needs A Mobile App

Technology is always changing the way we live and work. It provides easily accessible entertainment and it can help create successful businesses. In fact, when used properly, technology offers the best return on your investment by making it easier to market your business, engage with your customers and create a branding campaign.

     One of the best uses of technology for your business is the mobile app. With more and more mobile users accessing everything from information about businesses to purchasing products via their smartphones, not having a mobile app could actually be losing your business money. Let’s take a look at some reasons why your business should have a mobile app:

Reasons Why Your Business Needs A Mobile App

Your Customers Are Using Their Smartphones For Everything- we use our smartphones for everything from messaging and entertainment, to business, shopping and more. With more and more people owning and using smartphones, having a mobile app for your business is a necessity.

Mobile Apps Are Easier To Use- websites can be difficult to use on a mobile device as they are often slow to load and so full of content that searching can take up a lot of time. A mobile app offers a simplified way for your customers to shop and when shopping is easy, your customers will spend more.

Mobile Apps Can Increase Sales- mobile app revenue has already surpassed the $40 billion mark and is still increasing. More people are using their mobile devices to make purchases because it is easier, more accessible and more efficient.

Mobile Apps Increase Visibility- doing everything you can to get your business noticed is important and businesses who use mobile apps are seeing an increase in mobile users of more than 20% every year.

Mobile Apps Increase Customer Engagement- if you want more customer engagement, you have to make it easier for them to engage and that is just what a mobile app does. Mobile apps can increase your customer engagement by putting the information they want about your business right in front of them.

     If you are considering a mobile app for your business, contact the professional team of web developers and mobile app experts at XRM Labs and let them create a professional, results oriented mobile app that can increase sales and improve customer engagement today!

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CRM stands for “Customer Relationship Management”. Dynamics CRM is a software package developed by Microsoft for managing a company’s connections with its present and future customers.