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I heard a lot from clients with which they should go between ERP and CRM. They often get confused before going for any one of these products. While looking into a wide picture ERP and CRM have few overlapping features and characteristics but their core functions are massively different. But both used to increase the overall profitability of a business.

Microsoft Dynamics CRM has launched  some important properties which help your company to boost the sales and automate the marketing. In any organization sales and marketing both play important roles to make any customer satisfied. Services and Customer service both terms directly depends on sales and marketing automation.